In 2021, I collaborated with my friends at Happy Lucky on a fantastic Hispanic Heritage Month Project for Adidas in New York City. Our main focus was to showcase the partnership between Adidas Originals and two remarkable brands, Milkman and Recreo. To kick off this collaboration, we organized a special event where I had the opportunity to design the event signage both digitally and experientially. Additionally, I took charge of the art direction, carefully arranging the layout of the event and staging the merchandise.